PRI Report - The World´s largest Racing Trade Show



The 24th Annual Performance Racing Industry Trade Show  was held December 1 - 3 rd at the Orange County Convention Center in Orlando, Florida.

Speedgroup was among the exhibitors for the third consecutive year and the Swedish Championship venue Tierp Arena for the second time. And it was clear many visitors that stopped by was familiar with as well the  European Drag Racing Championship as the new state-of-the-are venue Tierp Arena.. 
  
        

Francisque Savinien, Director of Global Sales & Marketing for PRI comments; - We enjoyed a very strong Show, and if you were to judge the strength of the racing industry from what happened at the PRI, racing is ramping up for a great year in 2012.

 

The racing industry sent close to 1,100 exhibitors to PRI that brought with them the latest racing products and technologies. Attendee buyers came from all across the United Sates and from all corners of the world to do business, buy products and make deals. And as a result of the happenings in Orlando we can say with confidence the 2012 racing season is off and running.

 

Total attendance which is calculated by the number of badges printed reached 38,000 this year. To read a full report and see pictures of the Trade Show, please go to  www.performanceracing.com


Robert Joosten (left) was one the European championship drivers who came to PRI and met with suppliers. Joosten is active in the Pro Mod category.


Leanders Clutch had a booth at PRI and met with customers. The Leanders Bros with crew chief Jörgen (left) and driver Ulf are also the 2011 European Champions in Top Methanol Funny Car.. and of course their own brand of clutch have contributed to their success! Here with Åsa Kinnemar, co-ordinator Speedgroup   


Roger Lyrén and Åsa Kinnemar worked at the PRI for Speedgroup together with Michael Gullqvist, CEO. 

Speedgroup mission was to connect with as well existing as new companies among the vast base of suppliers to the European teams. The 2012 contingency programs are launched on December 27th at www.speedgroup.eu and we will keep on adding companies to the program over the winter months.

One program include the FIA/UEM European Drag Racing Championship, while the other focus on the sportsman categories in the new EDRS European Drag Racing Series, where in excess of 500 teams are expected to be active 2012!  


Micke Gullqvist Speedgroup met with Steve Morrison from Milodon. Milodon are among the companies that will be included in the EDRS European Drag Racing Series contingency program for 2012. 

With a strong European Drag Racing Championship and the new EDRS European Drag Racing Series which will be Europe´s biggest, Speedgroup have  many marketing opportunities to offer. We present the ready concepts at the Speedgroup site Marketing Opportunities page, don´t hesitate to contact us, we can assist and find solutions for most companies that wish to display their services and products towards the European market.    
 

Tim Anderson, general manager at Racepak recieved a diploma and the Championship Season Review DVD set for the partcipation in the 2011 contingency program by Speedgroups CEO Micke Gullqvist.    

In the Speedgroup January 2012 Newsletter we will present the contingency program and take a closer look at a few of the companies that we will co-operate with for 2012. Stay tuned!




Leif Andréasson, Tierp Arena (center) met with Jonnie Lindberg (left) crew chief for Pro Mod team Lindberg Bros. Jeff Burnett manufactures the JBR injectors and NRE heads (which are also retailed
by the Lindberg Bros in Europe). Both JBR and NRE are part of the Speedgroup contingency program


Pro Mod team MMR from Sweden with driver Adam Flamholc (left) have their race car in the US

 
Two successful Swedish business owners are Jöran Persåker (left) with Persåkers Speedshop, who met suppliers at the PRI and Stefan Verdi, Autoverdi which have many customers in the US. Here with Åsa Kinnemar, Speedgroup who was content to sign contingency contracts for 2012 with the two gentlemen while at the PRI     



Text by Interview by Speedgroup
Statistics provided by Francisque Savinen PRI
     
Photos by Lena Perés and Speedgroup

This article is part of the Speedgroup Club Europe Newsletter #17/2011
www.speedgroup.eu

Published by Speedgroup www.speedgroup.eu
All material, text, images and logtypes are the property of Speedgroup AB.
Used by permission from the photographers
Any use of the above requires permission from Speedgroup.
email: asa.kinnemar@speedgroup.eu
© Speedgroup 2011